Trade Marketing Manager - Foodservice
As a Trade Channel Marketing Manager for Upfield Professional in Sweden and Nordics, you will use your knowledge and skills to grow the foodservice business for the market leader of plant-based creams and spreads worldwide! We’re a growing business so you will be constantly dealing with new challenges - you’ll continually be learning new things at a rapid rate that’s just not possible in a typical FMCG. Rama and Flora (just a couple of our brands) are an indispensable part of our assortment and our new vegan cheese Violife has the same potential! You will be trusted with real responsibility and ownership for your area of the business - we run a lean ship here, so no one has time to micromanage – it’s over to you to deliver.
About the Role!
You will be the driving force behind inspiring chefs & other stakeholders with our natural, healthy plant-based products. Working closely with the Channel Development Manager and sales team across the Nordics you will have your finger on the pulse of Foodservice. You will follow the trends of chef’s, new consuming habits, and the food market in general, know what is driving it and turn that into marketing content.
Operational excellence comes easily to you – you will be responsible for driving the Nordic digital & activation agenda with customers and operators in different strategic chosen channels. You should be as comfortable driving end-to-end planning and execution of campaigns as well as adapting digital tools and assets. You will be responsible for our digital campaigns as well as local website, making sure we are creating relevant content and drive traffic that generate sale.
You will be part of the Nordic Channel Development team as well as a community of marketeers and channel experts across several markets that bring expertise and insights that you will be responsible to adapt for the local markets. You will coordinate the planning of both traditional and digital campaign and sales tools, website content across Nordics and will have the full responsibility of Sweden.
You have 1-2 years in a similar role and even better if you have experience in the foodservice world. You are excited to bring plant-based inspiration and solutions to our strategic channels with a big emphasis on digital.
At Upfield we want you to bring your ideas, your motivation and desire to succeed! This part of the role is up to you to complete.
You will work in Stockholm (past Covid), right in the center of the action surrounded by tones of fantastic options for lunch (we’re all big foodies here).
You might like to know that we are the world’s largest plant-based nutrition company and operate in over 95 countries. We’re building a sustainable business that delivers a positive social impact wherever we can. You can find out more about us here
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