Brand Manager Fruit D'or and ProActiv
Join #GenerationPlant and shape the future of food with us!
Unleash your creativity and be the Growth Catalyst for Fruit D'or and ProActiv spreading awareness of a #betterplantbasedfuture in the French market.
Need more details?
Our brands are in great shape, but as we are foodies, we have appetite for more – this ship needs a new Capitan so Take it it’s Yours!
Take full ownership of the growth of Fruit D'or and ProActiv, which means that you will act as an CEO of a small enterprise.
You create the brand development strategy and a digital eco-system based on consumer insights and the consumer journey. You are the driving force behind the brand development and innovations roadmap on the local market.
Once you created the brand story you lead an awesome digital execution driving our brand awareness via owned and earned channels, create and run successful influencer campaigns.
What’s your background?
You have several years of experience leading a brand (in FMCG ideally - foods), and strong track record winning consumer loyalty with exciting marketing campaigns.
Thanks to combination of a-z marketing skills, strategic data-driven approach, creativity and digital-native background, you’re not afraid to “go big or go home”, and you’re looking for a place to unleash your creativity and open new chapter for your brand.
As you will be working on a local level but collaborate on a global stage, fluent French and English are a must.
Hit the apply button or reach out on LinkedIn www.linkedin.com/in/biancaeder . I appreciate your CV may not be up to date, so you can just send over your LinkedIn profile. Or send me a whatsapp/signal to +31 6466 12829
Part of the process will be an assessment.
#upfieldglobal #upfielders #brandmanagement #marketing #plant-based #vegan