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Upfield Newsroom

Upfield Appoints Tim Brown as new Regional CEO for the Americas

Upfield has appointed Tim Brown as its new Regional CEO for the Americas. Tim oversees Upfield’s business in the United States, Canada, and Latin America…

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I Can’t Believe It’s Not Butter!® Launches New “Spread No Drama” Campaign

I Can’t Believe It’s Not Butter!® Encourages Consumers to Cut the Drama, Not the Taste When It Comes to Eating…

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Flora Champions Plant Goodness as it Reformulates it’s Entire Portfolio to Become 100% Plant-Based

In a move that will transform the butters and spreads category, FLORA, the UK’s number one spread brand, is reformulating its iconic portfolio to be…

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