Experience Centre Manager & Events Coordinator - Upfield

Experience Centre Manager & Events Coordinator

Are you passionate about plant-based nutrition? Would you like to join us and take a front seat in our Upfield Experience Centre Team based in Wageningen, Netherlands? As our Experience Centre Manager & Events coordinator you will create the experience, events, and training agenda for our Upfield people, our customers, and consumers with a focus to promote a plant-based diet, healthy for the consumer and good for our planet. You will work with our full product portfolio: plant creams, cheese, spreads & butter.  

You will deliver the Upfield Experience Centre and the events to engage, train and promote our purpose, our technology, and our products for all our stakeholders (internal and external). Focusing on the best tasting, natural/clean label and performing plant-based food products in the world! 

Need more details? 

You will develop and evolve the expertise in experience and event management in plant-based foods, being a strong coordinator and communicator to bring our purpose, products, and innovation to life both internally and externally.  

You will work cross-departmentally to recommend external events and build an internal events programme, managing all aspects including content and program development, experience and design, vendors, comms, promotions, and production.

You will create the Upfield Experience Centre agenda both from an event coordination and content communication point of view. 

You will develop different approaches to work with customers to build strong customer relations and business convincing them of our leadership in plant-based nutrition.  

You will coordinate events to train our marketing and sales colleagues on the benefits of our products.  

You will work in multidisciplinary teams with R&D, marketing, external affairs, and supply chain to deliver the experience and events agenda. 

So, what does it take to be successful in this role? 

You are recognized as an expert in this field and therefore able to develop the best-in-class experience and event management.  

You have completed studies or vocational training in the field of event organizing / event management.

You are a strong and structured coordinator to set up and execute an experience centre and event calendar. 

You are an energetic person with a passion for plant-based nutrition that consumers will love and who will bring new ideas to the business on how to engage our stakeholders. 

3 + years of proven experience as event manager/coordinator organizing both large events, conferences and more bespoke dinners and roundtables. B2B event experience is a plus.

You have a passion for food and cooking. 

You have demonstrated a relevant network in event management.  

You have good command of the Dutch, English and any other language is a plus.

You are excited to shape this role and deliver it.

What is next? 

Ready to apply? I am looking forward to receiving your details before our deadline on the 30th of September. After the deadline, we review all applications, the first step in the process will be a 30- 45-minute video interview with myself Andre Vleeming. If successful, you will have a first Interview with the Hiring Manager, followed possibly by another interview with another of our stakeholders. 

If you are not ready yet and want to know more about the role, you can contact me on Andre.vleeming@upfield.com  

We Offer!  

Salary & Benefits  

Great Boss 😊 

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